Connect ActiveCampaign with Hookshot™ and your stack

ActiveCampaign is a marketing automation and CRM platform enabling businesses to manage email campaigns, sales pipelines, and customer segmentation to boost engagement and drive growth

Tools and triggers

What Agents can do in ActiveCampaign

Available tools and events after ActiveCampaign is connected.

  • Add Browse Session to Cart

    Set a browse session to have addedToCart flag set to true in ActiveCampaign. This action updates an existing browse session or creates a new one with the addedToCart flag enabled for the specified email and connection…

  • Add Contact Note

    Add a note to a contact in ActiveCampaign. The note will be associated with a contact as a subscriber type. The tool will first find the contact ID using the provided email address and then create the note.

  • Add Contact to Automation

    Adds an existing ActiveCampaign contact to a specific automation workflow. This action enrolls a contact in an automation by their email address. The contact must already exist in ActiveCampaign, and the automation…

  • Add Contact to List

    Tool to add a contact to a list in ActiveCampaign. Use when you need to subscribe or unsubscribe a contact to/from a specific list using their IDs.

  • Add Custom Field

    Tool to add a new custom field in ActiveCampaign. Use when you need to create a custom contact field to store additional information like industry, company size, or other custom data points. Supports various field…

  • Add Custom Field Options

    Tool to add custom field options in bulk to ActiveCampaign. Use when you need to create multiple options for dropdown, radio, checkbox, or listbox custom fields. The field must already exist before adding options.

  • Add Custom Field to Field Group

    Tool to add a custom field to a field group in ActiveCampaign. Use when you need to associate a custom field with a display group to organize related fields together on contact or deal pages.

  • Add Domain to Site Tracking Whitelist

    Add a domain to ActiveCampaign's site tracking whitelist. Use this to enable site tracking functionality for specific domains in your ActiveCampaign account. This action registers a domain that is allowed for site…

  • Add Domain to Tracking Whitelist

    Add a domain to ActiveCampaign's site tracking whitelist. Use this to enable tracking, conversations, and WordPress integration for specific domains or pages in your ActiveCampaign account. This action is required…

  • Add Field Relationship

    Add a field relationship in ActiveCampaign. Use this to associate a custom field with a list or other entity, enabling the field to be used within that context.

  • Add Secondary Contact to Deal

    Adds a secondary contact to an existing deal in ActiveCampaign. Secondary contacts are additional team members associated with a deal beyond the primary contact. You can optionally specify a job title to provide…

  • Add Tag to Contact

    Tool to add a tag to a contact in ActiveCampaign. Use when you need to directly associate a tag with a contact using their IDs. Both contact ID and tag ID must already exist.

  • Bulk Create Account Custom Field Data

    Tool to bulk create custom field values for accounts in ActiveCampaign. Use when you need to set multiple custom field values across one or more accounts in a single request. Note: This endpoint updates the Last…

  • Bulk Delete Variables

    Tool to bulk delete personalization variables in ActiveCampaign. Use when you need to delete multiple personalization variables at once by providing their IDs. The operation will delete existing variables and silently…

  • Bulk Import Contacts

    Bulk import large numbers of contacts into ActiveCampaign with a single API call. This action allows you to upload up to 250,000 contacts at once. The import is processed asynchronously - contacts are queued and…

  • Bulk Update Account Custom Field Data

    Tool to bulk update multiple custom account field values in a single request. Use when you need to update existing accountCustomFieldData records by their IDs with new field values. This is more efficient than making…

  • Bulk Update Deal Owners

    Tool to bulk update deal owners in ActiveCampaign. Use when you need to reassign multiple deals to new owners in a single API call. Requires deal management permissions, pipeline-specific permissions, and deal reassign…

  • Bulk Upsert Orders

    Insert multiple orders or update them if they already exist in ActiveCampaign. This action uses the GraphQL bulkUpsertOrders mutation to synchronously create or update multiple e-commerce orders in a single request…

  • Bulk Upsert Orders Async

    Tool to insert or update multiple orders asynchronously in ActiveCampaign with high throughput. This action performs data store writes completely asynchronously, making it much faster than synchronous bulk operations…

  • Bulk Upsert Products

    Create or update multiple products in a single request using ActiveCampaign's GraphQL API. This action uses the bulkUpsertProducts mutation to efficiently create or update multiple products at once. The API…

  • Create a Deal Note

    Tool to create a note for a specific deal in ActiveCampaign. Use when you need to add documentation, comments, or important information to a deal record.

  • Create Account

    Creates a new account in ActiveCampaign. An account represents a business or organization that you want to track in your CRM. Each account must have a unique name. Required: account name Optional: account URL, owner…

  • Create Account Contact Association

    Tool to create a new account-contact association in ActiveCampaign. Use when you need to link an existing contact to an existing account, optionally specifying the contact's job title at that account.

  • Create Account Custom Field Data

    Creates a custom field value for an account in ActiveCampaign. Use when you need to set or add a custom field value to an existing account. Requires the account ID and custom field ID.

Setup

Connect ActiveCampaign in Hookshot™

Pick a scope, then confirm what can start a Protege and what it can do.

Trigger Access

What can start a Protege from this app.

Tool Access

What a Protege can do after it starts.

Connection scope

Prefer team for production.

Team

Shared credential for production and unattended runs.

Personal

Tied to one user—only when the workflow needs their account.

Chat

Team-scoped for supported chat surfaces.

Full setup guide

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Hookshot™ setup screen — AI agent workflow configuration with model selection, trigger status, and governance controls.